December 02, 2020
India Retailer
Our vision is simple: to make watches that tell stories from India. Each collection shows a different part of India’s heritage, history, or achievements, from aviation to others. Through this, we aim to offer more than just an automatic watch; we offer a connection to India’s story.
As Shipra Srivastava wrote in Indian Retailer, our mission is to bring a new approach to affordable luxury watchmaking in India. Our limited-edition watches share a story that connects people to India’s culture in a meaningful way. With more Indians wanting to celebrate important moments with quality watches, we focus on creating watches that carry these stories.
As we look to the future, we see strong growth ahead. There are challenges in luxury retail, like limited high-quality spaces and changing customer trends, but our growth rate has already been above the market average. Our goal remains clear: to reach more people globally, sharing stories from India through our watches. Read the full story here.